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Roen Est consolidates its presence in South America

Expoalimentaria and Expo Pesca del Pacifico are among the most important events in the South American food industry. This year, they were held in Lima (Peru) and Guayaquil (Ecuador) respectively.

Roen Est participated in both trade fairs with the Friopacking Group, a Peruvian company specialised in industrial refrigeration and a long-standing partner of Roen Est in Latin America for several years now.

Now that Ecuador, together with Colombia and Peru, has signed the free trade agreement with the European Union (11 November 2016), this country’s market has become even more interesting and lively and offers excellent growth opportunities. The deal eliminates high tariff barriers, addresses technical trade barriers and provides for the liberalisation of service markets and the opening of public procurement markets.

On the wings of these new opportunities, Roen East has consolidated its presence in South America thanks to these two events and to the synergy with the Friopacking Group which, through the Smartcold Company, manufactures condensing units using Roen Est condensers. This company has also launched the production of a new range of high-performance industrial chillers that feature Roen technology for shell and tubes and coils.